Adobe buys RawShooter engine

Adobe Systems Incorporated recently announced that it has acquired Pixmantec ApS’ technology assets which include digital imaging software that can help provide an advanced worflow management and processing capabilities for RAW digital camera files. The acquisition strengthens Adobe’s leadership position in raw processing. The exact terms of the acquisition have not yet been disclosed.

“With high quality digital cameras now within reach of every photographer, customers are gravitating to raw file formats that allow them to get more control over final results,” said John Loiacono, senior vice president of Creative Solutions at Adobe. “By combining Pixmantec’s raw processing technology and expertise with our own, we’re continuing to deliver on the promise that even your existing raw files can be processed with increasing quality as our software technology evolves.”

Adobe plans to integrate Pixmantec raw processing technologies into Lightroom and wherever customers will be working with raw files.

In preparation for this integration, the Pixmantec RawShooter Premium product is being discontinued, though the free RawShooter Essentials product will continue to be available until the Lightroom public beta program is completed.

June 26th, 2006 Posted by David in News at 3:13 pm Comment Now! »
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